BACKGROUND & SOLUTION
Koala Diudiu is a fresh fruit coffee brand from Yunnan, China. It has two product lines: fruit tea and coffee. The logo image is a koala holding a cup, which is cleverly combined using positive and negative space.
Koala Diudiu always focuses on picking fresh fruits for product processing, and is extremely strict in product development. Therefore, when designing the fruit tea packaging for them, just like picking fruits in a fruit pile, we abstracted various fruits to the extreme and represented each fruit in a circular way. Based on this idea, six fruit teas including fresh orange tea/fresh bar tea/fresh peach tea/fresh lemon tea/fresh grapefruit tea were designed.
考拉丟丟是來自于中國云南的新鮮果咖品牌，旗下擁有果茶與咖啡兩條產品線。logo形象是一只手捧杯子的考拉，利用正負空間巧妙結合在一起。
考拉丟丟始終專注采摘新鮮的水果進行產品加工，對產品研發方面極致嚴苛。因此在為他們設計果茶包裝時，就像在水果堆中挑選水果一樣，我們將各種水果極致抽象化，用圓形的方式來表示一顆顆水果。以此思路設計了鮮橙茶/鮮芭茶/鮮桃茶/鮮檸茶/鮮柚茶等六款果茶。
